By Jenny Backman, Carolina Tan Factory

One of the most important things that I strive to accomplish within my salons is being active. Let me explain what I mean by that. I believe in the old saying, “What isn’t growing is dying.” After actively being in salons for 23 years, it would be very easy for me to run things the same way I’ve always done. I’ve seen and talked with many salon owners that are adamantly ad against changing and conforming; however, their salons are literally dying. You have to be actively growing in order to succeed in managing your salons.

Change it Up

I strive to learn something new every day that I can incorporate into my business proactive. I love having “Aha!” moments and being able to make changes that make a noticeable difference. Attend trade shows, talk to fellow salon owners, stay active with forums and read articles about the industry. More than anything, have an open mind that maybe another person’s way of doing something may be better than yours — and that’s okay! I put changes into place and monitor the outcome. What if the change is a disaster? No reason for panic — learn from it and move on. The point is, continue to be actively changing and growing.

Click here to read the entire article in the latest issue of Smart Tan Magazine online.