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Understanding the Base Tan

Friday, October 8th, 2021

One thing that critics of the indoor tanning industry either don’t understand or refuse to admit is the reality that base tans acquired in a non-burning fashion at a professional tanning facility help to prevent sunburn.

It’s surprising. That is …

How to Increase Word-of-Mouth Marketing

Thursday, October 7th, 2021

By Ashley Laabs

Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so …

Don’t Buy Your Sunless Tanner From Non-Sunless Industry Brands

Tuesday, October 5th, 2021

By Katie Phillips, California Tan Sunless

The sunless industry is booming and everyone, including companies in other industries, knows. As a result, many makeup companies, haircare companies and even big box retailers are developing sunless products. As sunless tanning professionals, …

Sunless, Inc Recognizes Sales Leaders

Monday, October 4th, 2021

Continuing his stellar run in the sunless tanning industry, not only has Sunless, Inc. executive Brandon Cardinal claimed his place among the leaders in the illustrious club of those with his over 25 years of experience but, perhaps most importantly, …

Three Key Characteristics of Successful Employees

Friday, October 1st, 2021

By Scott Nichols

Most of my articles have been geared towards upper management and owners, but this month’s article will be for the employees. I want to help you with building yourself up to improve and win in the workforce. …

3 Reasons Gift Card Sales Can Help Your Business Increase Revenue

Thursday, September 30th, 2021

Are you challenged to Grow Profits in your Tanning Salon? Are you looking to find a new way to generate revenue?

Increasing revenue at your tanning salon doesn’t have to be difficult, especially when selling gift cards. Gift cards can …

How to Maximize Your Slow Season

Wednesday, September 29th, 2021

By Grant Miller

Too many salons spend most of their time and advertising budget trying to attract new clients and often forget about the ones they already have. Current members are much easier and less expensive to keep compared to …

Further evidence that vitamin D might protect against severe COVID-19 disease and death

Monday, September 27th, 2021

NEWS RELEASE 15-SEP-2021

New research from Trinity College Dublin and University of Edinburgh has examined the association between vitamin D and COVID-19, and found that ambient ultraviolet B (UVB) radiation (which is key for vitamin D production in the skin) …

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