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We Are Sunshine

Testimonials Provide New Perspectives for Old and New Clients

Friday, August 28th, 2020

In a poll, more than 60 percent of indoor tanning businesses said they use customer testimonials as part of their marketing.

Testimonials aren’t just about telling people what a great job you’re doing – it’s also about showing them …

Educate While They Wait: Lobby video instills confidence

Thursday, August 27th, 2020

Instill confidence while your customers are in your lobby or throughout other parts of your salon with Smart Tan’s Lobby Video. This video is designed to be looped or to be added to your salon’s video rotation with several segments …

Increased Mortality Rate among COVID-19 ARDS Patients with Severe Vitamin D Deficiency

Wednesday, August 26th, 2020

From Grassroots Health

Vitamin D plays many very important roles in immune health, including immune and inflammation modulating functions directly within the lungs. Cellular models have demonstrated the direct effect of vitamin D deficiency on the tissues within the lungs, …

Managing with Intention

Monday, August 24th, 2020

Becoming a manager is certainly something to be proud of — you have risen through the ranks of employees to an important position. However, with achievement comes challenge, and managing a team certainly has many challenges.

The key to excelling …

Sunlight and Health: ‘God’s Gift to Mankind’

Friday, August 21st, 2020

By Marc Sorenson, Sunlight Institute

Sunlight and health, from the earliest human civilizations to our current battle with COVID-19, have an inseparable link. Dr. John Fielder’s exceptionally well-written paper, History of Heliotherapy, provides insight into the past. Many ancients …

What Can You Say? Clarifying Customer Communications

Thursday, August 20th, 2020

Thousands of studies now point to potential benefits of vitamin D and UV exposure. It’s important that tanning professionals understand how this research is going to continue to unfold and impact their business.

But as an indoor tanning professional, you …

Overcoming the Orange Misconception

Tuesday, August 18th, 2020

By Alyssa Hilliard, Sunless, Inc.

“I’m afraid I’ll look like an Oompa Loompa,” or, “I don’t want to look like Ross from Friends”: These are the comments often made by consumers when asked if they are interested in spray tanning. …

Dr. Fauci Confirms Sunlight Kills Coronavirus

Monday, August 17th, 2020

Exposure to sunshine inactivates SARS-CoV-2 — the virus that causes COVID-19 — the nation’s top immunologist and leading authority on COVID-19 Dr. Anthony Fauci, MD, confirmed late last week in an interview with Matthew McConaughey

“It does. That’s one of …