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We Are Sunshine

Don’t Play with Fyre

Thursday, March 28th, 2019

By now you’ve probably heard about Fyre Festival – what was supposed to be an Insta-worthy music festival in the Bahamas, turned out to be one of the biggest disasters in the history of social media marketing. As documented on …

Managing in a Family Business

Tuesday, March 26th, 2019

By Ashley Laabs

Tanning salons, like many small businesses, face a unique challenge: managing family members. In a Smart Tan poll, 42 percent of salons said that one or more of their employees are family. Overseeing the day-to-day activities of …

Our Environment and Spray Tanning

Monday, March 25th, 2019

By Crystal Rooney, Sun Spot Atlantis

How can a spray technician in Florida using the same spray tan solution as a Colorado spray technician get a different outcome? The answer is simple – environmental conditions.

Perhaps you live in an …

Sunlight for Public Health: Common sense prevails!

Friday, March 22nd, 2019

By Dr. Marc Sorenson

 An excellent new paper by Dr. Hoel and Dr. de Gruijl is titled “Sun Exposure Public Health Directives.” It decries the vilification of sunlight and suggests people return to its healthful rays.

So is dermatology awakening

What Do You Want from Me?
Tips for Creating Fan-Friendly Social Content

Friday, March 22nd, 2019

By Ashley Laabs

Social media isn’t easy, but it is worthwhile if your business take the time to create fan-friendly social content. The sad fact is, many small businesses are too focused on using old-media tactics that just don’t work …

UV Critics Sizzling Over Bacon?

Wednesday, March 20th, 2019

There’s a new million-dollar question in the science of indoor tanning and it has nothing to do with anything you’d ever find in a sunbed salon – look no further than your kitchen.

in 2016, the World Health Organization shocked …

How to Manage Someone You Don’t Like

Tuesday, March 19th, 2019

By Ashley Laabs

One of the most difficult aspects of managing a team is to practice a high level of professionalism. Often, this means putting objectivity ahead of your own personal preferences. This task is rarely more challenging than when …

Why Now is the Perfect Time to Raise Your Prices

Monday, March 18th, 2019

By Grant Miller, salon owner and consultant

There’s a lot happening all around you that will affect how successful your business will be for the next several years. It’s already no secret that the number of tanning salons nationwide has …