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We Are Sunshine

Creating a Game-Changer: Simple steps that lead to great ideas

Tuesday, January 15th, 2019

While our personal goals of hitting the gym may get put on the backburner by spring, now is a great time to use the resources you have to achieve your business goals. Instead of waiting for inspiration to strike, create …

Generational Marketing: Maybe we’re not so different after all

Monday, January 14th, 2019

By Kizer and Bender

Here’s a headline for you: We’re beginning to think that maybe we are all not that different, and where we are different is technology based – the technology that was available to you when you were …

Three Ways to Hack Your Productivity

Thursday, January 10th, 2019

By Ashley Laabs

There’s a lot of great advice in the world, and most business owners would probably take it if they just had time in their day. Distractions and interruptions happen until, suddenly, another day has passed by without …

Vitamin D levels: Sufficient for winter?

Wednesday, January 9th, 2019

By Dr. Marc Sorenson, Sunlight Institute

Vitamin D levels and sunshine are exceptionally important to human health, and therefore we should be aware of vitamin D science. The Vitamin D Society of Canada is always at the forefront of the …

6 Things You Wish Your Customers Knew

Tuesday, January 8th, 2019

By Ashley Laabs

Through the course of working in a retail environment, you’ll invariably come across difficult clients. But if they only knew what you did, the world would just be a better place for it! Here are some of …

Straight to the Top: Enhance value and sell more of your highest tier memberships in the New Year

Monday, January 7th, 2019

When Mike Sellars reduced the price of his highest EFT membership, including UV, spray and spa services, to $69.99, he and his wife “were scared to death” about the potential results. That’s likely how most tanning business owners feel about …

Tanning is a Natural Process: Dermatologist

Friday, January 4th, 2019

“The dogma, now fossilized in print, is that any tan is a sign of skin damage. Tell that to Darwin. Pigmented melanocytes in the skin are a system that protects it from excessive UV, which evolved long before the advent …

Tan Tax Repeal Bill Stalls in U.S. Senate

Wednesday, January 2nd, 2019

An effort to repeal the 10 percent federal tax on indoor tanning services stalled-out in the United States Senate last week after passing in the U.S. House of Representatives on Thursday December 20th – falling just short of the finish …