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We Are Sunshine

Straight to the Point: Advertising that minimizes cost, maximizes return

Monday, April 12th, 2021

Advertising during tanning season is tricky business. It’s the best time to reach new tanners and drive more sales, but you also don’t want to spend too much or discount when so many people are already coming in anyway. So, …

Sunburn Prevention: Changing lives for Skin Type II tanners

Friday, April 9th, 2021

Shelly DeJaynes LaPlant had never tanned in her life. Saddled with fair Type II skin growing up in sunny Colorado, she couldn’t go outside in the summer without breaking out in a rash or getting sunburn.

Her transformation story is …

Demonstrated Effectiveness of Vitamin D for COVID-19

Wednesday, April 7th, 2021

From GrassrootsHealth

Meta-analysis of 43 studies supports therapeutic and prognostic role of vitamin D for COVID-19 infections

An extensive amount of research has now been published on the relationship between vitamin D and immune health, from demonstrating the physiological …

Turn Up The Tan

Tuesday, April 6th, 2021

Love Boho Festival Fever by Swedish Beauty

Sunrush Tameless Tingle | Boho Glow™ | Mineral Magnificence

Good vibes, great music and best friends…it’s festival season and the desert heat has never felt so electric! Experience the warmth of the sun …

Sunlight for Public Health: Common sense prevails!

Monday, April 5th, 2021

By Dr. Marc Sorenson

 An excellent paper by Dr. Hoel and Dr. de Gruijl is titled “Sun Exposure Public Health Directives.” It decries the vilification of sunlight and suggests people return to its healthful rays.

So is dermatology awakening to

The Importance of Being an Active Salon Owner

Friday, April 2nd, 2021

By Jenny Backman, Carolina Tan Factory

One of the most important things that I strive to accomplish within my salons is being active. Let me explain what I mean by that. I believe in the old saying, “What isn’t growing …

The SUN Method: For Sales, Customer Service and Management

Wednesday, March 31st, 2021

When it comes to running a tanning salon, one of the most valuable assets is multitasking. As a small business, one person is responsible for many tasks and roles. So why shouldn’t your team adopt a system that is just …

Employee Retention Tax Credit Updated, Expanded for Q1 and Q2 of 2021

Monday, March 29th, 2021

From NFIB:

If you’re a small business owner, talk to your tax professional or bookkeeper soon about taking advantage of the expanded Employee Retention Tax Credit (ERTC). If you don’t have a CPA or tax professional, you can check the