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We Are Sunshine

Explore Nashville: The Athens of the South

Wednesday, September 6th, 2017

You probably know the home of the ASA World Summit Conference and Open Board Meeting as The Music City, but as of the mid-1800s Nashville was referred to as The Athens of the South for its reputation as one of …

When it Comes to Your Business, Check Your Ego at the Front Door

Tuesday, September 5th, 2017

By Ric Rooney, Sun Spot Atlantis

Some of you might know that I’ve been in this business 26 years. You’d think I’d have it all figured out by now, right? Not really. Your business is a living, breathing, constantly evolving …

More is Better: Easy ways to increase your customer base

Friday, September 1st, 2017

By Ashley Laabs

Salon owners are always focused on keeping their clients happy and making the most out of their buying potential, but one of the biggest favors you can do for yourself as slow season creeps along is to …

Sunshine Vitamin Helps NFL Players Make Team: Study

Thursday, August 31st, 2017

Players with higher vitamin D levels were less likely to get cut from the team during preseason in a study involving members of the Pittsburg Steelers, the Vitamin D Council reports. Higher levels also related to less likelihood of suffering …

Mix & Mingle with Industry Members at the ASA World Summit

Wednesday, August 30th, 2017

The ASA World Summit – Conference and Open Board Meeting in Nashville will kick off with a Friday night Welcome Reception, where you can catch up with old industry friends and network with other salon owners, product and equipment vendors …

Surgeon Turned Entrepreneur Embraces Sunshine for Healthy, Happy Employees

Tuesday, August 29th, 2017

Business owner and former neurosurgeon Daniel Wei-Chen Hong, MD, uses the power of the sun to keep his team happy, healthy and productive with “Summer Fridays,” a business policy that typically offers employees half or full days off between Memorial …

Highly Recommended: Encourage online reviews to enhance trust in your business

Monday, August 28th, 2017

Thinking about checking out that new Italian restaurant in town but not too sure what to think of it? Chances are, you’ll most likely conduct research before making your final decision. Following a Google search, you stumble upon phenomenal reviews: …

Ask Your Way into a Sale

Friday, August 25th, 2017

Clearly, tanning is a service industry. But so many salon owners separate customer service and the services that they charge for; in reality, these things are one and the same. The most valuable service you provide for your clients is …