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We Are Sunshine

Managing Your Image: Define your management style and maintain strong leadership

Monday, June 20th, 2022

By Ashley Laabs

When your job involves supervising others, it’s easy to lose sight of the image that you project. From time to time, it’s important to manage your own reputation and leadership style. Different environment require distinctive styles of …

Skin Cancer and Nutrition: Stop blaming the sun

Friday, June 17th, 2022

By Dr. Marc Sorenson, Sunlight Institute

In the rush by dermatologists and sunscreen companies to demonize sunlight exposure as the universal cause of skin cancers, there has been a total disregard for another factor that strongly protects against, or strongly …

Find a Reason for Customers to Walk Through Your Doors

Thursday, June 16th, 2022

By Scott Nichols

As we are in the middle of the summer months, most tanning salons across the country have entered their slow season. Our goal today is to look for reasons for customers to walk through your doors during …

Reader’s Digest Article: Do We Really Need Sun Protection?

Wednesday, June 15th, 2022

An in-depth article from writer Rowan Jacobsen published by Reader’s Digest, America’s fourth largest-circulation magazine brand in 2020 questions the validity of advising sun avoidance and reiterates evidence showing that UV exposure is vital to overall health.

“There are …

The Perception of Value

Tuesday, June 14th, 2022

By Crystal Rooney, Spray Tan Artists Forum

Years ago, I was shown a video on the psychology of perceived value. They set up a restaurant with simple, undecorated card tables and metal chairs. They brought in a study group to …

Higher Levels of Vitamin D Reduce Breast Cancer Risk by 80%: Study

Monday, June 13th, 2022

TORONTO, Ont (June 21, 2018) – A study of 5,038 women (age 55+) in a pooled cohort of two randomized controlled trials and a prospective cohort has found that women with vitamin D blood levels of ≥150 nmol/L, which is …

ASA Defeats Under-21 Bills Again in 2022

Friday, June 10th, 2022

The American Suntanning Association came out on the winning side or is on track to win in 11 state legislative issues in 2022 without a defeat, continuing ASA’s efforts to use science to convince legislators that our approach to sunburn …

Let Clients Do the Work for You on Social Media

Thursday, June 9th, 2022

By Tara Sanders, Touchable Tans

It’s one of the golden dreams, isn’t it? To be able to promote your business and it not cost you anything?

Well, I’m about to tell you how to do just that! I have a …