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We Are Sunshine

Your Lease on Life? By Joseph Levy

Thursday, April 24th, 2008

It is one of your largest business expenses, and yet is it one that many small business owners know surprisingly little about. It has nothing to do with tanning, lotions, sales or service, and yet it has everything to do …

Member of the Month: Hot Spot Tanning Company ; Oldsmar FL

Thursday, April 24th, 2008

Ironic as it is, this phrase praising distinctiveness has become somewhat of a cliché. Although the owners of the two Hot Spot Tanning Company salons in Florida have modeled much of their business plan around being different, their salons are …

Total Salon Makeover

Thursday, April 24th, 2008

Revolutionary Project is the Cornerstone of Smart Tan’s 2008 Nashville Conference

What if you could take an aging tanning salon – one that turned a nice profit in indoor tanning’s heyday in the past decade, but which had lost its …

Glam Up: I.SO Italia’s Matrix L18 ER

Thursday, April 24th, 2008

In a nutshell, the Matrix L18 ER is a small footprint, high-pressure bed that makes high-pressure fit into the space of a low-pressure unit. But there’s more.
The Matrix L18 ER (also knows as the Glammy) is an exceptional tanning …

Look Great Naked: The VersaSpa Product Line by MagicTan

Thursday, April 24th, 2008

MagicTan has created a new product line to match up with its industry-acclaimed VersaSpa system. Each of the four products in the line serves its own purpose in moisturizing, smoothing and preparing for and maintaining a perfect tan……READ MORE

Education=Success by Ashley Loomis

Thursday, April 24th, 2008

Our industry has been put into the position of constantly having to fight an image battle. Bombarded with warnings about the sun, with threats about using SPFs on every bit of exposed skin, and with the one-sided argument that tanning …

Magazine’s Coverage of Georgetown Study “Embarrassing”

Thursday, April 24th, 2008

Cosmopolitan Magazine’s coverage of a new melanoma study, spun in a blatant attempt to sell more sunscreen, has been called “embarrassing journalism” by the International Smart Tan Network.…

National Press Questions Holick’s Research Funding, Misses the Point

Thursday, April 24th, 2008

The Wall Street Journal last week questioned the validity of vitamin D research conducted by vitamin D pioneer Dr. Michael Holick, whose acceptance of $160,000 in funding from the UV Foundation has ties to the indoor tanning industry.…