Improve the efficiency of your salon’s email blasts with tips from the Inc.com article “Email Marketing: 6 Tricks for Better Results.” Inc.com contributor Michael Mothner describes email marketing to your company’s customer list as “one of the most overlooked avenues …

A highly decorated figure in the dermatology community endorsed the International Smart Tan Network’s position on sunlight and moderate UV exposure as “fair and balanced” in his latest book.

Dr. Bernard Ackerman, an award-winning professor of dermatology who is considered …

The internet’s most-read health-education web site is promoting indoor tanning as a healthy activity — pointing to a recent published medical review claiming the benefits of regular UV exposure far outweigh the risks associated with overexposure.

Mercola.com — the health-education …

Use the latest social media craze, Pinterest, as part of your marketing strategy with these tips from the Mashable.com article “6 Pinterest Tips From Power Users.”

1. Social media strategist Mike Street emphasizes the benefit of using third-party services to help

Yet another physician is asking whether or not daily exposure to sunscreen chemicals may be more harmful than what sunscreen is supposed to be preventing — sunburn.

“Sunlight, in reasonable doses, enables natural immunity, promotes skin growth and healing, stimulates …

Nearly 5 out of 6 pregnant women have low vitamin D levels that may increase risks for them and their unborn babies, GrassrootsHealth — a vitamin D action group — announced in a press statement today.

“When a solution to …

Customer feedback is a crucial aspect of strategic planning for any business. But what questions should you be asking and how do you get this information without inconveniencing your customers? A video from Inc.com, titled “Get the Most Information When …

One of Britain’s largest newspapers published a story accusing Sun Scare profiteers of going to far — asking the question, “Is it time we stopped being so scared of the sun?”

In an article headlined,“Tanning: Let the Sunshine In” London’s …