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SmartSun Therapy and Red Light Therapy: What’s the Difference?

Monday, April 15th, 2024

 Why is the SmartSun Therapy SST28 the most proven and profitable light therapy device the tanning industry has ever seen? The SST28 has numerous advantages, but all that really matters to your customers is results. The bottom line is the …

Why the Same Vitamin D Dose Does Not Work for Everyone

Friday, April 12th, 2024

From GrassrootsHealth

It is not uncommon to hear general suggestions about how much vitamin D people need. Whether considering the extremely low recommended daily allowance (RDA) for vitamin D as set by the National Academy of Medicine (previously the IOM) …

Sunless is for Everyone

Thursday, April 11th, 2024

By Alex Zeedyk, Devoted Creations

So who is the ideal sunless tanner? A tanner who wants a sun-less glow! There are many ways to achieve the perfect sunless tan at home or in the salon. Below we will discuss who …

Use Data to Improve Employee Performance

Wednesday, April 10th, 2024

In addition to using your salon data to develop targeted promotions and identify your most lucrative equipment and sales, you can also make an instant impact on the bottom line by improving your staff’s sales skills and success. Easier said …

Straight to the Point: Advertising that minimizes cost, maximizes return

Wednesday, April 10th, 2024

Advertising during tanning season is tricky business. It’s the best time to reach new tanners and drive more sales, but you also don’t want to spend too much or discount when so many people are already coming in anyway. So, …

Cornerstone of Success

Tuesday, April 9th, 2024

After more than two decades in operation, The Midas Touch achieved a remarkable milestone in 2023, celebrating its most profitable year to date. And, thus far in 2024, the Emporia, Kansas, salon is on pace to surpass last year’s numbers. …

Sun Seekers Half as Likely to Die in Study

Monday, April 8th, 2024

Following advice to avoid sun exposure may be harmful to the health of women in countries with low solar intensity, according to new research out of Sweden. Participants that avoided sun exposure had double the all-cause mortality rate of those …

Why All Effective Marketing is Math

Friday, April 5th, 2024

By Grant Miller

I never thought in my wildest dreams that I would ever be teaching anyone about math of any kind. It was one of my worst subjects in school. If the world depended on me to calculate the …

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