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We Are Sunshine

Maximize Your Revenue for the Rest of the Year

Friday, August 3rd, 2018

By Grant Miller, Salon Consultant

Depending on where your salon is located, summer marks the beginning of the annual slow season. Typically, the first half of the year is the prime time to bring in new members, sell a ton …

Tweaking Your Customer Service

Thursday, August 2nd, 2018

By Ashley Laabs

There is no doubt that sales keep a tanning salon open. But is your salon doing the right things to make those sales possible?

According to the United States Department of Labor, jobs in customer service are …

Memberships, Memberships, Memberships

Tuesday, July 31st, 2018

By Jenny Backman, Carolina Tan Factory

It’s true that “it’s never too late.” Let me go on record and be one of many that will tell you that if you aren’t selling memberships in your salon, do not wait another …

Word of Mouth: The power to build or destroy

Monday, July 30th, 2018

There’s always lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …

Could the Sun be Good for Your Heart?

Friday, July 27th, 2018

By Carole Baggerly, GrassrootsHealth

I would like to share some information not about how sun exposure produces vitamin D, but some of its other benefits. It is healthy to have regular, non-burning sun exposure. It is also counter-culture right now, …

Five Pillars of Emotional Intelligence: The secret of top-performing managers

Thursday, July 26th, 2018

Becoming a great manager is a process that is both tough and delicate. You’re only human, but how you wield your strengths and weaknesses have a profound impact on the team dynamic. It’s true that managing others requires a certain …

Ramp Up Retail

Wednesday, July 25th, 2018

By Ivy Potter, Image Sun Tanning

Clients expect retail products from a professional service provider. Imagine having your hair styled in a salon that didn’t sell shampoo or hairspray. Ever had a stylist send you to another stores beauty aisle …

Managing Your Salon in the Community

Tuesday, July 24th, 2018

By Tara Sanders, Touchable Tan

As of late, I am seeing more and more tanning salons in despair about sales and client numbers dropping. Though this is a never ending battle for all of us, there are affordable and creative …