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We Are Sunshine

Body Repaired Skin Damage in Groundbreaking Study

Thursday, February 27th, 2020

DNA changes resulting from simulated moderate sunshine were corrected by the skin within hours of exposure in a study published in the British Journal of Dermatology. The 2017 finding supports the notion that moderate UV exposure is not a …

Iowa Salon Employee Breaks Spray Tan World Record

Wednesday, February 26th, 2020

If your clients ever ask you how long an airbrush tan will take, just tell them that a single person once applied 113 tans in an hour. While that explanation would clearly be in jest, it would now technically be …

Opportunity Comes Knocking

Tuesday, February 25th, 2020

By Scott Nichols, salon GM and consultant

For the past few months, I have been writing to you, the employee. I hope some of what was said has resonated and you have seen improvement in your work and life. This …

Debunking Lease Renewal Myths For Tanning Tenants

Monday, February 24th, 2020

By: Jeff Grandfield and Dale Willerton – The Lease Coach

Readers of our new book, Negotiating Commercial Leases & Renewals FOR DUMMIES, will learn that many lease renewal myths exist. Considering that the average tanning tenant only negotiates a …

Marketing to Your Customer Base

Friday, February 21st, 2020

By Scott Nichols, salon GM and consultant

Many of us reading this article can probably say they bought a new TV in the past few years. The big excitement in recent years is the 4K TVs that will give you …

Sun Exposure and Athletic Performance

Thursday, February 20th, 2020

By Marc Sorenson, EdD, Sunlight Institute

Almost no one realizes the dramatic improvement that sun exposure can make on athletic performance. I helped Dr. John Cannell obtain translations of many esoteric and decades-old studies that had been forgotten, probably due …

Dealing with the Aftermath of Firing an Employee

Wednesday, February 19th, 2020

It takes a lot of deliberation and effort to bring a new team member on board, especially in small businesses. The strain on resources can be more apparent than at larger companies, meaning the hiring process must be very strategic. …

Your Guide to Checking References

Tuesday, February 18th, 2020

Any salon owner will tell you that the staff you hire can make or break your business, yet so many tanning businesses fail to implement a thorough hiring process. It requires a tremendous level of responsibility and trustworthiness to put …