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We Are Sunshine

Stop Shunning Your Intuition

Monday, June 1st, 2020

By Ashley Laabs

The contemporary business world encourages people to make decisions based on measurable data, and rewards them for their measurable achievements. But even as we consume an overwhelming amount of data, we don’t necessarily feel better prepared to …

Sunbeds Useful for Skin Condition Treatment: Review

Friday, May 29th, 2020

Discounting commercial sunbed use as a treatment option for those suffering from dermatological diseases may be a disservice for patients, according to a review of previous research on the subject.

“Unsupervised sun exposure is a standard recommendation for some patients …

Customer Relations: Old-school style

Thursday, May 28th, 2020

By Ric Rooney, Sun Spot Atlantis

Since I started in this business way back in 1991, current technology has given us some fantastic new tools to reach potential customers and keep in touch with current ones. Smartphones, websites, text messaging …

Make the Difference Clear

Wednesday, May 27th, 2020

By Matt Russell, Smart Tan CEO

As the threat of COVID-19 begins to diminish, life and business will gradually gravitate closer to normal, but some of the effects will stick around and become part of a “new normal.” It’s undoubtedly …

The Power of People

Tuesday, May 26th, 2020

Owning and operating a small business becomes a lifestyle for many people. Day-to-day tasks, managing employees, maintaining market initiatives, developing relationships with customers and evoking a positive image of the business: All of these realities add up, requiring more time …

What’s Your Type? Personality testing and the hiring process

Friday, May 22nd, 2020

By Laura George, The Hot Spot Tanning Salon

How do you select the right new hire when almost every applicant states that they have great customer service skills, are trustworthy, reliable, friendly, and fast learners? You interview them for 10 …

Doctors and Researchers Detail UV’s Effect on COVID-19, and Other Benefits, in In-Depth Article

Wednesday, May 20th, 2020

Among the many articles we’ve seen on the links between UV light, vitamin D, and reduced risk of contracting or suffering severe complications from COVID-19, one published by online health and wellness publication Elemental last week is perhaps the most …

Complimentary On Demand Help for Retailers from KIZER & BENDER

Wednesday, May 20th, 2020

From Georganne Bender, retail and marketing guru

As stores began to close due to the pandemic, Rich and I found that much of our calendars had cleared as meetings and trade shows were cancelled or postponed. We decided the best …