Please enter a valid email address.
We Are Sunshine

Look How Far We’ve Come: The past, present, and future of tanning technology

Monday, August 8th, 2022

As the tanning industry gets older, it’s also getting younger. More than 40 years since the first salons opened in the U.S., the next generation of tanning business owners is establishing a larger presence. The children of successful operators are …

Five Pillars of Emotional Intelligence: The secret of top-performing managers

Friday, August 5th, 2022

Becoming a great manager is a process that is both tough and delicate. You’re only human, but how you wield your strengths and weaknesses have a profound impact on the team dynamic. It’s true that managing others requires a certain …

The Easiest Client to Sell To

Thursday, August 4th, 2022

By Grant Miller

Most businesses either don’t realize that they have lost clients or don’t know what to do about them.

Lost and inactive clients are a fact of life in every business and in your salon. Part of the …

Failure Was Never an Option

Wednesday, August 3rd, 2022

Shortly after his move to KBL, Hans-Jürgen Kreitz stated in a 2018 Megasun (KBL) publication that his personal motto is “Failure is not an option.” Since then, Kreitz has proven to truly live by the adage over and over again, …

Ask Your Way into a Sale

Tuesday, August 2nd, 2022

Clearly, tanning is a service industry. But so many salon owners separate customer service and the services that they charge for; in reality, these things are one and the same. The most valuable service you provide for your clients is …

Five Things Your Salon Needs To Do

Monday, August 1st, 2022

As the indoor tanning community continues to evolve and grow professionally, the market’s most successful operations continue to focus on key competencies. Joe Levy, Executive Director for the American Suntanning Association, is the lead developer of International Smart Tan Network’s …

Maximize Your Revenue for the Rest of the Year

Thursday, July 28th, 2022

By Grant Miller

Depending on where your salon is located, summer marks the beginning of the annual slow season. Typically, the first half of the year is the prime time to bring in new members, sell a ton of EFTs, …

Employee Attitudes are Contagious! How to hire employees whose attitudes are worth catching

Wednesday, July 27th, 2022

By Michael Mercer, Ph.D.,

Employee attitudes are contagious!

In fact, employee attitude research reveals this truth. Research by Ronald Friedman, Ph.D., of University of Rochester, published in “Motivation & Emotion” journal found pairing people in a room with… (a) high-motivated …