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We Are Sunshine

Many Ways to Sell a Spray: Sunless pricing options that balance margins, demand, consistency and convenience

Monday, March 23rd, 2020

You undoubtedly offer your clients a multitude of ways to purchase their UV tans. But, how many different ways can they buy spray tans?

Sunless tanning is quickly becoming equally as important to tanning businesses as UV, but the purchasing …

What Do You Want from Me?
Tips for Creating Fan-Friendly Social Content

Friday, March 20th, 2020

By Ashley Laabs

Social media isn’t easy, but it is worthwhile if your business take the time to create fan-friendly social content. The sad fact is, many small businesses are too focused on using old-media tactics that just don’t work …

Resources for Businesses Impacted by COVID-19

Thursday, March 19th, 2020

Along with making the health and safety of your staff, employees and entire community your top priority, it’s important to start making preparations to overcome additional challenges any small business might face.

The government and some private companies are taking …

Communicating with Employees and Clients About the Latest Coronavirus Developments

Tuesday, March 17th, 2020

The situation regarding the coronavirus is evolving rapidly. As of yesterday, some states have ordered many businesses, including tanning salons, to temporarily cease operations. If you are not currently impacted by such government mandates, you’re more than likely faced with …

Disinfecting, Sanitizing & Optimum Performance for your Spray Booths and Handheld Equipment

Tuesday, March 17th, 2020

From Mystic Tan, VersaSpa and Norvell
A Division of Sunless, Inc.

Disinfecting, Sanitizing & Optimum Performance for your Spray Booths

At Sunless, Inc., product quality and safety is our #1 responsibility. To that end, we want you to know that …

Why Now is the Perfect Time to Raise Your Prices

Monday, March 16th, 2020

By Grant Miller

There’s a lot happening all around you that will affect how successful your business will be for the next several years. It’s already no secret that the number of tanning salons nationwide has dropped over the decade. …

Natural News: Four Common Sun Exposure Mistakes

Friday, March 13th, 2020

Prominent natural health advocacy group Natural News advised readers on correcting common mistakes regarding sun exposure in an article on

“The sun is a major healing force and is responsible for sustaining life on this planet,” wrote Natural News …

Listen to Your Customers, They’re Smarter than You Think

Thursday, March 12th, 2020

By Kizer & Bender

A successful retailer once told us to, “Listen to your customers because they’re smarter than you think.” He also pointed out that the letters that form the word LISTEN also spell SILENT – you can’t listen …