New Sunshine Announces Partnership with the Kardashians - Smart Tan
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New Sunshine Announces Partnership with the Kardashians

Friday, September 14th, 2012

New Sunshine announced today that it will launch a new Luxe Silicone based tanning collection with reality T.V. sensations, Kourtney, Kim and Khloé Kardashian. Inspired by the sisters’ signature red carpet glows, the line— aptly titled Kardashian Glow— will debut with four new tanning lotions.

The collection includes a Dark Bronzer infused with Peridot Extract for dark, long-lasting color, a Hypoallergenic and Paraben-Free Natural Bronzer, an antioxidant-rich Intensifier and a skin nourishing Tan Extender that is perfect for everyday use! Available December 2012, the line will retail from $45 to $130.

“We are proud to partner with Kourtney, Kim and Khloé Kardashian to introduce their fans and our customers to this exciting new collection,” remarked Angie Provo, Director of Marketing for New Sunshine.  “Our goal is to present the consumer with a wide variety of products that meet their needs.”

New Sunshine, LLC, is a leading manufacturer of tanning and skin care products in the United States. The Indianapolis-based corporate headquarters houses numerous brands including Australian Gold, California Tan, Designer Skin and Swedish Beauty – as well as Helios, LLC, a software company.


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