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Archive for the ‘Tanning Trends Extra’ Category

Things are looking up

Thursday, December 2nd, 2010

The Canadian Market place is looking like it will be a better season than what was seen in the 2009/2010 season. The Darkside had thrown everything at us from the IARC Report, Minnesota Study, pushing governments for regulations and new …

Surfing Over the Great Divide

Thursday, December 2nd, 2010

When looking for a local business, 82 percent of consumers say they are most likely to start with an Internet search. Yet 44 percent of small businesses don’t even have a Web site. So where does that leave most small …

Attending Conferences and Expos

Thursday, December 2nd, 2010

Educational conferences and expos are a must, whether they are national or regional. Not only do you get a change to mix and mingle with other salon owners, but you will learn so many little tips here and there through …

Preparing for the 2011 Tanning Season

Thursday, December 2nd, 2010

With the annual Smart Tan Nashville Conference and Trade Show still fresh in our minds, it is time to make decisions for the upcoming season. Do we buy new equipment? What lotions should we carry? Should we bring in new …

Pump Up the Halloween Sale

Tuesday, October 5th, 2010

By now your sales floor should be set to Halloween – it’s the second biggest retail holiday! Just in case there’s still room on your events and promotions calendar, here are 13 spooky ideas to help you get started:

_1. …

Behind the Counter

Tuesday, October 5th, 2010

For those of you who have seen the classic movie “Glenngary Glen Ross” you will know what it means to use your ABCs on a consistent basis. This acronym refers to Always Be Closing!__An important part of the puzzle when …

Interviewing Success

Tuesday, October 5th, 2010

First, develop a one- or two-paragraph description of what your salon sales associate requires (i.e., 2-3 years of some retail sales/service experience, “natural” interpersonal abilities, capable of initiative, capable of working independently, flexible work hours availability, etc.). These are important …

Staffing for Super Salon Success in 2011

Tuesday, August 31st, 2010

Here we are again; the next big tanning season is only a few months away. And once the summer is done we’ll be deep into the Nashville show and everyone will wonder “where did all the preparation time go?” To …