If you’re looking at red light as just another form of diversification on par with other services you add to build an all-inclusive membership, you’ve got it all wrong. Today’s red light has the potential to play a far more …
By Scott Nichols
I hope this busy season is going well for you. It’s the time of year to build your customer base so we can sell products and services to more customers. It’s the time of year to build …
Professional sunbeds help people to tan “responsibly” without burning, says The Sunbed Association
With the summer months approaching, the UK sunbed industry is determined to dispel the “entrenched myths” surrounding the use of indoor tanning equipment.
The Sunbed Association (TSA), …
As the indoor tanning community continues to evolve and grow professionally, the market’s most successful operations continue to focus on key competencies.
The science of sun care is coming back to center, as it …
By Marc Sorenson, EdD, Sunlight Institute
Almost no one realizes the dramatic improvement that sun exposure can make on athletic performance. I helped Dr. John Cannell obtain translations of many esoteric and decades-old studies that had been forgotten, probably due …
You probably already knew that red light improves the condition and appearance of skin but, equally as important for tanning businesses to understand, red and near-infrared light therapy can also accelerate and enhance tanning results.
Ultraviolet A, or UVA light, …
By Joseph Levy, American Suntanning Association
In the past decade the evidence supporting regular, non-burning UV exposure as opposed to sun-abstinence or over-blown sun-avoidance has continued to come into focus – especially now that government data shows clearly that most …
It takes a lot of deliberation and effort to bring a new team member on board, especially in small businesses. The strain on resources can be more apparent than at larger companies, meaning the hiring process must be very strategic. …