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News Archive for September, 2017

Understanding the Base Tan

Friday, September 29th, 2017

One thing that critics of the indoor tanning industry either don’t understand or refuse to admit is the reality that base tans acquired in a non-burning fashion at a professional tanning facility help to prevent sunburn.

It’s surprising. That is …

Great Minds Think Alike

Thursday, September 28th, 2017

PC Tan’s two-headed sales monster, Eric Haynes and Paul Manke, has more than 70 years combined industry experience, and they love nothing more than sharing what they’ve learned with anyone who wants to listen. While they have their own backgrounds …

ASA World Summit Attendee Info and Driving Directions

Wednesday, September 27th, 2017

On-site registration begins Friday Oct. 6 at 3pm. 

Whether you’re a salon owner or operator, the ASA World Summit – Conference and Open Board Meeting in Nashville has the tools you’ll need to help your salon thrive! Saturday, October 7, …

How to Increase Word-of-Mouth Marketing

Tuesday, September 26th, 2017

By Ashley Laabs

Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so …

Salons Help Prevent Sunburns: Poll

Monday, September 25th, 2017

More than 9 out of 10 tanning facilities say they have clients who — prior to coming to their salons — could not get a suntan outdoors without sunburning, according to a poll.

According to the poll, 92 percent …

Retail Life Lessons from Kizer & Bender

Friday, September 22nd, 2017

By Rich Kizer and Georganne Bender

Things can get pretty intense in our office sometimes. Between clients, prospects, promises, and deadlines, it’s easy to get lost in the minutia of the everyday. And that’s not good for us, or for …

Don’t Buy Your Sunless Tanner From Non-Sunless Industry Brands

Thursday, September 21st, 2017

By Katie Phillips, California Tan Sunless

The sunless industry is booming and everyone, including companies in other industries, knows. As a result, many makeup companies, haircare companies and even big box retailers are developing sunless products. As sunless tanning professionals, …

SBA Hearing A Breakthrough In ASA Lobbying Efforts

Wednesday, September 20th, 2017

The American Suntanning Association had a major breakthrough in federal lobbying efforts in August, as ASA was chosen to be the second of 20 business interests heard at the U.S. Small Business Administration’s National Regulatory Fairness hearing in Washington, D.C., …