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News Archive for April, 2017

Salons Stay on Top of Metrics

Friday, April 28th, 2017

In a poll, just under 50 percent of salons said they check their customer metrics, such as per person average, on a daily basis.

Forty-nine percent answered every day, 18 percent said they check their metrics weekly, 18 percent …

Respect Goes Both Ways

Thursday, April 27th, 2017

By Ric Rooney, Sun Spot Atlantis

Respect for our customers is something so ‘Business 101’ that it just goes without saying. However, respect is a two-way street, and when customers no longer respect your business, it needs to be addressed. …

Positive Messages About Sunbeds: Sunlight Institute

Wednesday, April 26th, 2017

By Dr. Marc Sorenson, from the Sunlight Institute blog

Although I occasionally try to balance the messages about tanning beds, this blog is meant neither to discourage nor promote their use. The readers should make up their minds after weighing …

9 of 10 Salons Let Employees Tan Free: Poll

Tuesday, April 25th, 2017

In a poll, more than 90 percent of salons said they offer their employees free tanning, and more than 80 percent said they allow employees to use any of their sunbeds free of cost.

Just 4 percent of salons …

Most People Get Less Vitamin D In Diet Than They Think: Survey

Monday, April 24th, 2017

A large discrepancy exists between how much vitamin D people think they they are getting from their diet and how much they are really getting, according to the 2013 Functional Foods Consumer Survey. Sixty-eight percent of those surveyed by the …

Make the Most of Your Direct Marketing

Friday, April 21st, 2017

Direct mail is something that many of us might overlook in today’s digital world, but it still may have a place in your overall marketing plan. With that being said, what worked well 15 years ago probably isn’t going to …

The Spray Tan Doctor Will See You Now

Thursday, April 20th, 2017

Skin symptoms and simple solutions

By Brandon Cardinal, Norvell Sunless

It’s that time of year again: busy season! New clients will mean old symptoms that need a fresh perspective. Reoccurring issues with results and skin never disappear, and remember, are …

Sunburn Prevention: Changing lives for Skin Type II tanners

Wednesday, April 19th, 2017

Shelly DeJaynes LaPlant had never tanned in her life. Saddled with fair Type II skin growing up in sunny Colorado, she couldn’t go outside in the summer without breaking out in a rash or getting sunburn.

Her transformation story is …