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News Archive for March, 2017

Managing in a Family Business

Friday, March 31st, 2017

By Ashley Laabs

Tanning salons, like many small businesses face a unique challenge: managing family members. In a recent Smart Tan poll, 42 percent of salons said that one or more of their employees are family. Overseeing the day-to-day activities …

Our Environment and Spray Tanning

Thursday, March 30th, 2017

By Crystal Rooney, Sun Spot Atlantis

How can a spray technician in Florida using the same spray tan solution as a Colorado spray technician get a different outcome? The answer is simple – environmental conditions.

Perhaps you live in an …

How to Manage Someone You Don’t Like

Wednesday, March 29th, 2017

By Ashley Laabs

One of the most difficult aspects of managing a team is to practice a high level of professionalism. Often, this means putting objectivity ahead of your own personal preferences. This task is rarely more challenging than when …

Natural News: Four Common Sun Exposure Mistakes

Tuesday, March 28th, 2017

Prominent natural health advocacy group Natural News advised readers on correcting common mistakes regarding sun exposure in an article on

“The sun is a major healing force and is responsible for sustaining life on this planet,” wrote Natural News …

What Do You Want from Me?
Tips for Creating Fan-Friendly Social Content

Monday, March 27th, 2017

By Ashley Laabs

Social media isn’t easy, but it is worthwhile if your business take the time to create fan-friendly social content. The sad fact is, many small businesses are too focused on using old-media tactics that just don’t work …

Top 5 Word-Of-Mouth Marketing Tactics

Thursday, March 23rd, 2017

By Kevin Stevenson

Consciously or subconsciously, we are constantly influenced by the people around us, be it family members or friends or colleagues or even neighbors. Back in the days, when the Internet was yet to be born, people had …

Listen to Your Customers, They’re Smarter than You

Tuesday, March 21st, 2017

By Kizer & Bender

A successful retailer once told us to, “Listen to your customers because they’re smarter than you.” He also pointed out that the letters that form the word LISTEN also spell SILENT – you can’t listen to …

The Unknown Flexibility of Spray Tanning

Monday, March 20th, 2017

By Katie Phillips, California Tan Sunless

Just like other industries, the sunless industry is constantly searching for new ways to attract customers. As new products and new technologies are introduced, it’s easy to focus on new innovations as selling points …