News Archive for July, 2013

In a recent Smart Tan poll, less than one out of 10 indoor tanning businesses said they close at a time other than 8, 9, or 10 p.m.

42 percent of salons said they are open until 9 p.m., 26 …

Gmail’s new tabs layout seems to be popular among consumers, but could be a major headache for email marketers, the Inc.com article “Gmail’s New Inbox: Is It Screwing Up Your E-mail Marketing?” explains.

“The one group of people legitimately terrified …

During the off-season, when most salons see a decrease in traffic, it’s easy to diminish (or eliminate) marketing efforts. But marketing shouldn’t be constrained to just the seasonal months. Salons need to be thinking long-term and use the off-season to …

The FDA reclassification proposal can have a detrimental effect on your salon, so it’s imperative that you submit a response immediately.

The U.S. Food and Drug Administration this Spring announced a proposed order to reclassify ultraviolet tanning lamps to a …

A first of its kind study suggests a connection between sun exposure, lower breast density, and thus reduced breast cancer risk, the Vitamin D Council reports. High breast density is recognized as a strong risk factor for breast cancer.

Researchers …

To make negative feedback less harsh and more effective, simply add the word “yet,” the Inc.com article “This Little Word Will Make You a Better Manager” advises. Being the bearer of bad news is always hard, but this one tiny …

Since he entered the tanning industry with his New York salon in 1978, Leif Vasstrom has been committed to the success of the business community. Now as the founder of Supra Brands Group, he continues his passion for excellence through …

The Wheel of Smart Tan is back and better than ever with $125,000 in prizes up for grabs at Smart Tan Downtown, Nov. 8-10 in Nashville.

Smart Tan’s 18th annual convention will once again end with a big celebration and …