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News Archive for February, 2013

Google Tools You Didn’t Know About

Thursday, February 28th, 2013

Most people know about Google Maps, Adwords, Analytics and Gmail, but Google offers many more useful business tools that you might have never noticed, as described in the article “8 Hidden but Powerful Google Tools for Business,” from Inc.com. These …

Inspired Ideas:
Doug McNabb, Everyday Shorts

Thursday, February 28th, 2013

After 20 years, I recently stepped down as the president of Canada’s largest tanning chain, Fabutan. I’m often asked what one thing can make the most impact in growing a tanning salon, or any business for that matter. My answer …

ASA Legislative Update

Wednesday, February 27th, 2013

The American Suntanning Association is currently working on 31 state tan ban bills in 23 states, and lobbyists have been engaged in every state where bills are in play or being introduced.

For the first time, legislators are hearing our …

Perform Market Research on a Budget

Tuesday, February 26th, 2013

Some small businesses may be under the impression that market research is a luxury reserved for larger companies, but the article “3 Market Research Tips for Small Business,” from Small Business Computing explains how you can gain some valuable insight …

The Missouri Teen Tanning Study:
Why It is Totally Irrelevant

Tuesday, February 26th, 2013

A study published Feb. 25 in the Journal “Pediatrics” is already being used to promote additional regulation of professional sunbed salons. The survey was irrelevant to professional salons. The American Suntanning Association released the following statement about the study:

This …

Editorial: Let the Teens Tan

Monday, February 25th, 2013

In an editorial published on Huffington Post Canada yesterday, Canadian Constitution Foundation Litigation Director Karen Selick presents a strong case in opposition of teen tan bans. She argues that the scientific evidence used to attack tanning does not warrant a …

Showrooming: When the Internet is bad for business

Friday, February 22nd, 2013

Before a customer leaves the salon, she asks to hear about your best lotions. On the outside, you’re playing it cool. But on the inside, your heart is racing, the adrenaline is pumping and dollar signs are springing out the …

Retaining Group Coupon Customers

Thursday, February 21st, 2013

Group coupons, through popular services like Groupon and Living Social, are only worth the effort if you can convert one-time buyers into returning customers. Use these tips from the article “How to Retain Group Coupon Customers,” from Small Business Computing …

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