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We Are Sunshine

Caught Red-Handed: Preventing employee theft in the workplace

Wednesday, December 13th, 2017

By Ashley Laabs

When a customer comes into your salon, you want your salespeople to look and play the part of tanning experts. With perfect golden color and experience with almost every product and service in the store, your team …

Pro Athletes Seek Competitive Advantage Via Sunshine: WSJ

Monday, December 11th, 2017

The Wall Street Journal reported that a new trend in athletic organizations including the Detroit Red Wings and Pittsburg Steelers embraces an advantage that is as old as the sun: Vitamin D.

“With millions of dollars at stake, elite teams …

Is Your Salon Live?

Friday, December 8th, 2017

Facebook Live l has become a very popular feature for news outlets, celebrities, businesses and individuals alike. It allows users to interact with their Facebook followers in real-time through video. You broadcast live video that shows up on your followers’ …

Poised for Progress: What is the future of the indoor tanning industry?

Thursday, December 7th, 2017

Tanning salons are a thriving business opportunity if you’re willing to work for it.

Despite all we’ve been through as an industry, there is no reason to think that one can’t make a great living as a tanning salon owner. …

Class is Now in Session

Wednesday, December 6th, 2017

Welcome to Smart Tan Academy, the new standard in salon training. We know why you’re here – because you want your staff to be the best educated, most effective, adaptable and flat-out best tanning operators in your market. That’s why …

Increase Your Holiday Sales

Tuesday, December 5th, 2017

By Ashley Laabs

The holiday shopping season is stressful for everyone. Retailers are trying to drive traffic into their stores and satisfy hard-to-please shoppers, and customers are looking for the best deal and the perfect gift. Fortunately, all it takes …

Look Like a Big Deal

Monday, December 4th, 2017

By Jenny Backman, Carolina Tan Factory

I am a small business salon owner, just recently adding my third salon, all within 20 miles of each other. I get asked time and time again if there are locations in different areas …

Business Owners vs. Entrepreneurs

Friday, December 1st, 2017

By Grant Miller, salon consultant

Business owners and entrepreneurs – most people think these terms are interchangeable. Isn’t every business owner an entrepreneur? The answer is no. The definition of an entrepreneur is “a person who organizes and manages any …

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