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We Are Sunshine

Salons Investing in New Sunless Equipment: Poll

Wednesday, August 20th, 2014

In a recent poll, more than a quarter of indoor tanning businesses said the greatest improvement to their salon so far in 2014 involved upgrading their sunless equipment.

In comparison, under 10 percent said they had most improved their …

Does the Surgeon General Report Provide Opportunity?

Tuesday, August 19th, 2014

Despite the fact that the conclusions of U.S. Surgeon General’s recent warning on UV light lack scientific evidence and don’t seem to add up, the report will no doubt have an impact on our industry. The report is anything but positive, …

The Epicenter of Tanning Tech

Monday, August 18th, 2014

Since he first started working with salons in 2004, Argo Networks Owner Mike Neagle has worked diligently yo deliver specialized and highly useful data to small businesses. Since then, his team of one has grown to 18, with even more …

Salon Owner Pulled Client from Sinkhole

Friday, August 15th, 2014

Tanning salon owners and employees are known for going above and beyond with customer service in countless ways, but this one has got to be a first:

When a sinkhole suddenly opened in the parking lot of a Pennsylvania Hollywood …

Word of Mouth: The power to build or destroy

Thursday, August 14th, 2014

There’s aways lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …

2 Out of 3 Salons Offer Monthly Cash Membership Options

Wednesday, August 13th, 2014

In a recent poll, just under two-thirds of indoor tanning businesses said they offer month-by-month cash membership options as an alternative to continuous EFT memberships.

EFTs have become the foundation that many salons are built on, with many reporting …

Little Things That Make Your Clients Smile

Tuesday, August 12th, 2014

Go beyond customer satisfaction and inspire some serious loyalty with these ideas from the article “8 Ways to Delight Your Customers.” Inc. contributor Kevin Daum writes that customer satisfaction is the bare minimum, and you should aim to provide …

Researcher: More Skin, Less Time for Vitamin D Production

Tuesday, August 12th, 2014

An Australian professor organizing a new vitamin D study advises readers to expose more skin to sun for less time to optimize vitamin D production, in an article from The Daily Mail.

“Even if it’s only for 2-3 minutes …


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